Tyrese Maxey and the Extraordinary De Bethune DB28 Skybridge

Advertising Week New York’s grand setting, where creativity, innovation and the power of visual storytelling come together, often turns up unexpected gems. This year, the advertising world was lit up by the unexpected and exquisite pairing of famous NBA star Tyrese Maxey and his De Bethune DB28 Skybridge watch.

This fusion of the worlds of sport and fine watchmaking highlighted a unique blend of talent and artistry when Maxey took to the stage with his DB28 Skybridge. Just like the Advertising Week NY campaign, this watch tells a compelling and timeless story. To convey beauty and craftsmanship.

Source : Tyrese Maxey | Instagram

Tyrese Maxey's Striking Choice

Tyrese Maxey caused a stir when he appeared at Advertising Week NY wearing a De Bethune DB28 Skybridge watch. This choice of watch is as notable as his prowess on the basketball court. The DB28 Skybridge is no ordinary watch.

It is a work of art, expressing his De Bethune obsession with precision and aesthetics. With its striking starry sky design on the dial, this watch exudes a sense of infinity and wonder, like the endless possibilities in the world of advertising.

Source : www.watchesmaster.ru

Tyrese Maxey's Striking Choice

The DB28 Skybridge`s dial is a canvas of artistry in itself, featuring a captivating star-studded sky in blued and polished titanium with hand-fitted white gold and diamond pins representing the stars.

The mirror-polished steel spherical hour markers, along with a sandblasted silver minutes ring, contribute to the watch’s ethereal charm. At 6 o’clock, the spherical moon-phase indication in palladium and flame-blued steel adds an extra touch of celestial beauty.

Source : www.watchesmaster.ru

The watch’s 45mm case, constructed from polished grade 5 titanium and measuring a mere 11.5mm in thickness, strikes a balance between elegance and functionality.

The open back, also in polished grade 5 titanium with sapphire crystal and double anti-reflective coating, offers a glimpse into the exquisite DB2105 movement, a mechanical hand-wound masterpiece that powers this horological wonder.

Source : www.thelimitededition.co.uk

Tyrese Maxey’s choice to wear the De Bethune DB28 Skybridge during Advertising Week NY was more than just a fashion statement; it was a symbol of excellence and artistry.

Just as the advertising world thrives on creativity and innovation, De Bethune’s watchmaking ethos centers around pushing the boundaries of what’s possible, resulting in timepieces that are not just tools to tell time but expressions of beauty and precision.

Source : www.watchesmaster.ru

In a world where advertising and marketing constantly seek to break the mold, Tyrese Maxey’s wrist adorned with the DB28 Skybridge was a reminder that even in the most unexpected places, the marriage of art and timekeeping can shine through, captivating the audience and leaving a lasting impression. It’s safe to say that Tyrese Maxey and the De Bethune DB28 Skybridge made quite an advertising duo, showcasing the power of style, elegance, and craftsmanship on a global stage.

For more details, please visit www.debethune.ch